|
Experience shows that a small amount of customers deliver the majority of the profitability - typical, is that less than 5% of the customers deliver more than 50% of the profitability.
If we know which customers are the most profitable ones, we can better allocate our resources to get optimum return
A number of companies find it difficult to know where to start their CRM activities.
Are you being challenged in any of theses areas:
Your costs are not competitive
You have decided to invest in improved Customer Management capabilities but do not know where to start
You have no differentiated offering to your customers -You treat all customers the same your most profitable as well as your least profitable
You have no CRM system to support you in managing your customers
Your complaints process does not meet your customers expectation
We, Detter Consulting, can help you start your CRM journey, to improve the way you manage your customers, allocate your recourses and to improve your growth potential.
The products we offer are:
Define what CRM means to your company
Sell the concept internally
Strategic workshop - define the scope and direction
Internally agree a way forward
Assessment on how you manage you customers and compare against Best Practice
Provide a recommendation on how you can improve you operation toward world class
Assist you in selection of tools and what to automate
Better allocate your resources
Track your improvements
A practical strategy-- we can help you with what works and avoid that does not!
|